Contents1 About the criteria for effective segmentation2 The main criteria for evaluating market segments2.0.0.1 Evaluation Criteria2.0.0.2 What is it?2.0.0.3 Why is it important? About the criteria for effective segmentation Following the development of market segments by the firm, they then need to be evaluated against a set criterion. Essentially, this review is a checkpoint in … Continue reading Criteria for Effective Market Segmentation